Tag: domain names

Website Hosting for E-Commerce Websites: What to Look for

In today’s digital age, launching an e-commerce website has become more accessible than ever before. However, success in the competitive online marketplace hinges on several critical factors, one of which is your choice of website hosting. Selecting the right hosting provider and plan is a crucial decision that can significantly impact your e-commerce business. In this article, we will explore what to look for when choosing website hosting for your e-commerce venture.

Performance and Speed

One of the most critical factors for e-commerce websites is speed. Slow-loading pages can lead to high bounce rates and lost sales. When evaluating hosting providers, inquire about their server performance, the type of hardware they use, and whether they offer solid-state drives (SSDs). SSDs can significantly improve your website’s load times compared to traditional hard drives. Furthermore, ensure that the hosting provider offers scalable resources to accommodate traffic spikes during promotions or busy seasons.

Uptime Guarantee

For an e-commerce website, every minute of downtime can translate to lost revenue and damaged reputation. Look for hosting providers that offer a robust uptime guarantee, ideally exceeding 99.9%. An uptime guarantee ensures that your website is accessible to customers at all times, which is crucial for a seamless shopping experience.

Security Features

Security is paramount for e-commerce websites, as they handle sensitive customer data, including payment information. Ensure that your hosting provider offers robust security features, such as SSL certificates, DDoS protection, firewalls, and regular security audits. Look for providers that are PCI DSS compliant, ensuring that they meet the highest standards for payment security.

Scalability

E-commerce businesses can experience rapid growth, especially during peak shopping seasons. Your hosting plan should be scalable to accommodate this growth seamlessly. A hosting provider that offers flexible plans or easy upgrades can save you the hassle of migrating to a new server as your business expands.

E-Commerce-Friendly Features

Your hosting plan should support the specific needs of e-commerce, including e-commerce software compatibility, shopping cart integration, and secure payment gateways. Some hosting providers even offer specialized e-commerce hosting packages that come pre-configured with e-commerce platforms like Magento, WooCommerce, or Shopify, making setup easier.

Customer Support

E-commerce websites are 24/7 businesses, and you may require technical support at any time. Ensure that your hosting provider offers responsive and knowledgeable customer support. Look for providers that offer multiple support channels, such as live chat, email, and phone support, and check if they provide 24/7 assistance.

Backup and Disaster Recovery

Data loss can be catastrophic for e-commerce businesses. Your hosting provider should offer regular backups and a reliable disaster recovery plan. Inquire about the backup frequency, data retention policies, and how easily you can restore your website in case of an emergency.

Pricing and Value

While cost is a crucial consideration, it’s important not to solely base your decision on price. Instead, focus on the overall value provided by the hosting provider. Compare the features, performance, and support offered by different providers to find the best balance between cost and quality.

In conclusion, selecting the right hosting for your e-commerce website is a decision that requires careful consideration. The hosting provider you choose can significantly impact your website’s performance, security, and scalability, all of which are vital for the success of your online store. By prioritizing factors like performance, uptime, security, scalability, and customer support, you can ensure that your e-commerce business has a strong foundation to thrive in the competitive online marketplace.

How to Choose the Best Website Designer in Kenya

We understand how difficult it is to find a talented and qualified website designer in Kenya. Finding a low-cost pro who knows what they’re doing might be really tough. Having a website for your company is now a must, and you should be thinking about how to find the best web designer. This guide will help you through the steps of selecting the best website designer in Kenya for your company.
How to Choose the Best Website Designer in Kenya

  1. Set a budget for hiring a website designer in Kenya.

The following stage in choosing a website designer in Kenya is determining your budget. Setting a budget for website design can be a difficult undertaking for a business owner, especially if it is their first time. Having your website professionally built necessitates careful budget planning. Web design rates are very dependent on your design project and might vary greatly. Before deciding on a budget, you should contact your designer firm or freelancer to receive bids.

2. Determine the Type of Website Designer You Require
When it comes to website design, you have the option of working with freelance or full-time designers. Full-time designers are typically employed by design firms, and they are an excellent choice if you have ongoing web design development projects that must be worked on and maintained. They are also ideal if you intend to provide web design as a service.The selection of a web designer is largely dependent on what you require. What will the focus of your website be? Is it your products, industry news, service speed, or dependability? You can also identify your requirements by defining your target demographic, the action you want your visitors to do, and so on.

Where Can I Find a Web Designer in Kenya?

There are numerous sites to hunt for a website designer in Kenya. You can look for freelancers and design firms online. Talent Networks, Freelance Market Places, and Design Communities are some of the most prominent industry platforms

3. Examine their portfolio
After you’ve written your job description for a web designer, you should post it on job boards and communities so that interested designers can find it and contact you. You might begin by visiting the sites listed above. You can also contact freelancers directly after reviewing their portfolios.

4. Determine if they provide other services.
You will be in a better position if your website developer can provide you with additional services. Building a personalized website may necessitate the inclusion of Search Engine Optimization (SEO) to aid in the promotion of your website or copywriting to assist in the creation of your website’s content.

5. Bargain for Web Design Fees
When narrowing down your chosen designers for the final interviews, consider their rates so you can determine whether they are within your budget. The majority of designers work on an hourly or project basis. Working on an hourly basis allows you more freedom, whereas working on a project basis gives you a good indication of how much you will spend on the entire project.
Fbrand can assist you with your online presence, whether you need a new website or want to remodel your current one. contact us today.

Read more on what a web developer does.

Website Design in 2023: A Step-by-Step Guide

We are able to do an increasing number of tasks without even realizing how challenging they are as technology advances. One of them is becoming self-taught in website design. You are now able to create a website and have a strong online presence thanks to the growth of website builders. By incorporating components of professional website design, you may increase your revenue, build a following, and promote your business online.

Decide on a goal.
Before you start building a website, be extremely clear about your objectives. Because there are so many various types of websites available, you should first pick which one will help you achieve your goals:

A platform on which you may offer your products
A platform for displaying your portfolio on a website
Platform for running and growing your company
A resume-focused website that potential employers may find appealing
A blog where you can educate the public about your expertise
A website that organizes corporate events, social gatherings, and weddings
A website where prints of images can be purchased and displayed
A website for booking fitness classes
The ordering, delivery, and payment options available online for a restaurant
Select a website creator.
After settling on your objective, the next step is to choose the best website builder to assist you in achieving it. Using a website builder, you may create, modify, and publish a website without any prior coding knowledge (also known as a CMS).
Decide on your layout
Once you’ve logged into your choice platform, it’s time to design your website’s layout. Before you start dragging and dropping pieces into your website, you might wish to draw out the layout of your website on paper if you’re beginning from scratch. Another option is to use a template, which is a pre-designed layout created by a skilled designer.
regain command of your domain.
Your domain name is your online address, to put it simply. It is what your visitors will see in the address bar of their browsers right after the “www.”
Registering your domain name is crucial for internet success. Websites with unique domains are frequently perceived by internet users as being more dependable and professional.
assemble your materials
Now that you’ve created the groundwork for your website, it’s time to get to work and prepare the content that will be posted there.
Add the appropriate Page
Each business is unique, just like each website. Visitors to the website should expect to see some regular elements, nevertheless. The following pages should be included in your multi-page website design:
front page
About Us section
Message page
Blogs
Create the website’s components.
You’ve organized your website’s pages, arranged your content, and registered a domain name. You can now design the elements of your website.
selecting the required specialist tools
Now that the foundation for your design has been established, it’s time to get to work and create the content that will be posted on your website. This includes your logo, movies, images, and other materials.
improving for mobile
The impact of smaller screens is not lessened. Due to the increase in smartphone and tablet usage, you must optimize your mobile website design to offer a fluid browsing experience across all platforms.

Should My Domain Name Be Separate From My Web Hosting Company?

If you’re unfamiliar with domains, you might go the conventional method and register your domain through your web hosting company. By keeping your services under one roof, you can be losing out on a few things. Here are some reasons why you should never use the same company that manages your website to manage your domain name.

web hosting

Possibility of Locking with the Present Web Host

If your domain name is connected to your web host, switching to another host may result in the loss of your domain name. This is due to a phenomenon known as registrar-locking, which has the ability to lock your domain name with your current web hosting company. This can occur if there are fewer than 60 days between the time you first use the service and the time you decide to switch. If your domain name is privately owned, you are free to direct it at any new web host you like, even after these 60 days have passed.

Additional TLD (Top-Level Domain) Choices

If you’re looking for a distinctive domain name based on a specific specialized market or location, web servers often only offer a small number of TLDs, which can leave you in the dust. Utilizing a dedicated domain provider, however, will often enable access to far more TLDs. For instance, Fbrand offers you  more TLD to choose from.

Protect Your Domain Name

The threat of data breach is quite serious, and it is even possible for it to occur only by having access to your domain hosting services. You run the risk of making it simpler for hackers to access your website’s content if you choose a domain web hosting service without multi-step authentication. Furthermore, if your domain is parked with your web hosting company, should a hacker transfer your domain name to another location, you risk losing it. That could result in many wasted hours and dollars when you try to establish your domain name ownership. You can also easily lose your domain name if your web hosting service and domain name expire on the same date.

Consider the following scenario: You register your domain name with your web hosting company, but you either forget to renew the service or realize you don’t need the hosting anymore but aren’t sure which to use. If your web hosting company does not notify you that an update is required prior to renewal and you have an expired credit card on file, your name could also be simply set up for failure.

To avoid issues like domain name loss, your domain name should always be kept distinct from your web host. Keep your domain name registered elsewhere if you decide to switch site builders or web hosts to make sure your name won’t be locked with your present web host. However, by keeping these two tasks separate, you can avoid the drawbacks of choosing one service to host your website content and manage your domain name. Choose the best web hosting company to give you the best hosting services.

Shared hosting Versus Dedicated Hosting

Your website’s data is stored on a single server for both shared and dedicated hosting. This server transmits your data to web surfers when they access your website through their browser. The kind of server that houses your website is what distinguishes the two hosting options. With shared hosting, other users who are close by and also using the same server share space with your website. Your website has its own server when using a dedicated hosting package. Both have definite advantages and cons. To select the best hosting solution for your company, learn how shared hosting and dedicated hosting differ from one another.

Shared hosting: What is it?

One server serves as the host for several websites under shared hosting. Shared hosting is like a public transportation system. There are benefits and drawbacks to hosting hundreds or even thousands of websites on a single server.

Who uses share hosting?

Website owners searching for a user-friendly, affordable solution may consider shared hosting. The advantages of shared hosting are available to individuals, small organizations, and even medium-sized enterprises. As long as website traffic isn’t too high and the server is secured by reputable security protocols, the drawbacks are negligible.

What exactly is dedicated hosting?

A single server that is exclusively used to host your website is what is meant by “dedicated hosting.” This eliminates the resource rivalry that comes with shared hosting and produces more reliable website performance.

Dedicated hosting is like renting a car if shared hosting is like taking the bus. You have more control over where and how quickly you take your car.

Who uses dedicated hosting?

Businesses with extremely high bandwidth needs and highly specialized requirements benefit most from dedicated hosting. Large businesses, for instance, might choose to spend money on dedicated hosting since it offers a higher level of security for their critical data. Users that are tech-savvy enough to take advantage of the customizability will also profit the most from it.

Instantaneous comparisons

The comparison of shared hosting vs dedicated hosting in various categories is shown below.

  • Adaptability and customization

Because any modifications to the backend would affect all of the websites on the shared server, personalization is not possible with shared hosting. There is only so much customization that some hosting plans will let you do with the features that are available to shared hosting users (such adding extra FTP users or cloud storage).

Complete customization is possible with dedicated hosting. You can select the operating system, set up the environment to run particular apps, and minimize the amount of bandwidth and memory you require because you are not required to share the server with any other websites.

  • Reliability

On shared hosting plans, the likelihood of slowdowns or downtime increases. This could be caused by unreliable coding or by terrible neighbors—websites on your shared server that receive a lot of traffic and consume more processing power.

Due to its high level of dependability, dedicated hosting is the ideal hosting option for companies with high traffic volumes.

  • Security

Shared hosting plans are typically more vulnerable to cyberattacks than dedicated hosting in terms of security. This is because there are more potential for security breaches because several users share the server.

Make sure to host your website with a respected, reliable professional hosting business if the server’s physical security is an issue.

  • Costs

When comparing pricing, shared hosting comes out on top. The price of shared hosting ranges from $1 to $20 per month, whereas the price of dedicated hosting might exceed $350 depending on the package. If the server experiences a significant issue that necessitates the web host’s intervention, additional expenses to dedicated hosting may be incurred.

  • Technical expertise needed

The easiest hosting choice is shared hosting. Since many users share a single server, almost every aspect of the server is managed and controlled by the hosting firm.

Since most of its benefits depend on administrative implementation, dedicated hosting may be costly for parties with little technical expertise.

NOTE: It all starts with the right domain. Get yours today at FBRAND

How to Use Personalization On Your B2B Website          

 Personalization seems much more difficult for B2B brands as the entire sales process is much more complex. Often, especially for high-value products and services, you need to attract different people with different roles and priorities within your company. If you have a more complex shopper journey involving more people, how do you want personalization to work?

Optimizely conducted an experiment to create personalized homepages for 26 different companies that they would like to work with. The results showed how powerful B2B website personalization is. 113% increase in solution page conversions and 117% increase in account creation conversions.

 Your case study proves that personalizing a B2B website is not only possible, but profitable.

 How to Use Personalization on Your B2B Website

 To provide your visitors with a personalized experience on your B2B website, you need to understand a few key things. Next is which technology to choose to achieve this.

Ways to Personalize Your B2B Website

 Some of the main website personalization tactics available to B2B brands are:

  1.  Tailored landing pages

 Landing pages are one of the easiest parts of your website to personalize, because knowing how a person comes to the page already tells you something about what they`re looking for.

 When you know what the ads, emails, or social media posts that drive people to a page say, you can make sure the page itself is tailored to match what your visitors are interested in.

  •  Geographic personalization

 One of the easier pieces of data to access about visitors is where they`re coming from, geographically speaking. For a lot of businesses, knowing whether a visitor is browsing your website from Africa or any other continent can provide you some useful information about what kind of prospect they are.

 You could personalize what they see so that the site content most closely matches the situation where they`re based—addressing any local regulations they deal with, or providing contact information for the salesperson in their area, for instance.

  •  Related Content Suggestions

 The content your visitors are looking at can tell you something about what they are interested in and  provide some useful clues as to who they are. CEO, If your site has content intended for several different audiences, such as marketing managers,  HR personnel, etc., make an educated guess as to which category the visitor falls into based on the articles they read I can do it.

 Providing content suggestions based on the page a visitor is currently visiting or has visited in the past provides an opportunity to push visitors further into the purchasing process and stay engaged with your brand longer. increase. It can also improve the overall experience on your site by targeting you with additional content related to your interests.

  •  Personalized Home Page

 This is the form of personalization Optimizely used in the example above. It requires more skill than some of these other options, but is powerful when used well.

 Reverse IP lookup technology allows us to recognize that a visitor is from a specific location (for example, Spain). B. Office buildings. For companies that do ABM (Account Based Marketing), if the office with which the IP is associated is one of the primary target accounts, we can provide a homepage specifically tailored to the company’s situation. You A visitor’s immediate perception of your website becomes something that revolves solely around them and their needs, increasing the likelihood that they will stay there and be impressed with what you have to offer.

Get the best website hosting you deserve through the best shared web hosting plans here. Contact us to get started.

Web Designing & Development

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Website TypeOther
Service DurationAs per requirement
Maintenance RequiredYes
Service RequirementWeb Designing & Development
Php VersionAll Version
FeaturesAs per requirement

Fbrand Hosting Solutions is a well established and provides advanced website designs and scalable business solutions to facilitate companies for accomplishing success through cost management, revenue increase, and satisfaction of users. Designs made by us develop brands and manage to easier sales.

Our strength is trust and respect attained by our client.

Fbrand Hosting Solutions is well skilled with numerous styles and distinctiveness of website designs.

Our focus is in excellence, professional, yet reasonably priced custom website design

  • The designs build by us encourage branding and commercial identity
  • Our design connect and attract websites on usability and accessibility
  • Websites design by us benefits your business and your client to a greater extent

Specialization in rich content and user-friendly web designs has made Fbrand Hosting Solutions an expert web design company. In the market, we have gained a competitive benefit over other web design companies through our perfect design, powerhouse custom programming expertise, exceptional graphics, and simple navigation. We work with complete dedication for customers varying from the small and medium-range companies to the whopping corporate houses and other B2C and B2B marketers.

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